Maki’s QR Code Business Cards

It looks like Maki cards now QR (Quick Response) business cards that can be read by QR Code readers and smartphones! I like the fact that they are challenging the traditional designed business cards. When the QR code is decoded it turns into a readable text, thus making your business card turn into an interactive tool.

 

Well… anyways, I decoded it and it got me to (can you guess???) – and if I’m not mistaken, they can track visitors that got linked from their QR decodes. Try to scan the code below and leave a comment if you do of where it directs you to 😉

*click on image to enlarge*

 

Nice move Maki 😉

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2 Responses to Maki’s QR Code Business Cards

  1. Bo_3eSa says:

    كله على حساب الزباين

    للأسف مطعم ما يحترم زباينه
    زيادة أسعار رهيبة

    Spicy Salamon Avocado Salad
    at the end of 2008 : KWD 2.500
    after 2008 : KWD 4.000

    percent increase 60%

    هذا طبق واحد ..و قيسهم على باقي الأطباق

    و أذا تبين الدليل .. عندي منيو الطلبات الخارجية القديم و اليديد …

    • Joe says:

      In response to Mr. Bo_3esa’s blog entry, we at Maki restaurant would like to assert the following:
      We would like to thank Mr. Bo_3esa for giving us the opportunity to make some clarifications, and correct some misconceptions. As always, we listen to our customers and value their opinions.
      While we completely understand, respect, and appreciate Mr. Bo_3esa’s entry and his concerns, we would like to point the attention to the following:
      1- Maki has strived to maintain stable prices over the years since its inception back in 2002. Due to considerable inflation between 2002 and 2008, Maki, just like all other restaurants was finally forced to increase some of the prices. It is simply the nature of business and economics.
      2- Inflation between 2002 and 2011 rose with an incremental 34%. Of this 34% aggregate of increments, 10.6% came in 2008.
      3- Prices of raw food materials, especially Salmon have increased between 2008 and 2011 alone by an average of 10.6% per year, and they continue to follow an upward surge.
      4- Created by Maki in 2002, Salmon Avocado Salad is one of our top selling items, which has clearly been imitated over the years by many competitors. Due to customers’ demands in 2008, Maki increased the Salmon portion in this salad item, as well as the portion of the salad as a whole. Hence, the increase in price, which was affected by the above combination of factors.
      5- As many of us know, several big-name restaurant chains invest in technology as a long-term resource-saving measure. Examples of this measure include touch screen menus, and wireless point-of-sale pads that save time and money by sending your order straight to the kitchen. Thus, your food comes to you in a timely fashion, and the restaurant saves on resources and labor cost (servers running back-and-forth to kitchen, food delays, etc…)
      6- Considering that Maki is an environmentally conscious business, one of the reasons to use the iPad as a menu was the tremendous savings on paper resources (trees) over time, not to mention huge savings from having to re-print the menu (in color) every time we came out with new items. Thus, the iPad menu became an obvious long-term saving choice. All we have to do is update the iPads every time a new item comes through the pipeline.
      7- We conducted a simple informal comparative research of the prices of similar Salmon Avocado Salads at various Kuwait establishments, and found that our price was not the lowest, but not the highest either. We were in the middle (prices varied from KD2.7000 to KD5.000, and so did quality and portions. Considering the superior quality ingredients, and generous portion of our Salmon Avocado Salad, it continues to be a top seller by popular demand. We invite Mr. Bo_3esa to come be our guest, compare, and judge for himself.
      8- We do value our customers and the hard-earned income they spend at Maki and that is precisely why we decided to use our resources wisely, as outlined above. In cutting down our operational cost over the long-term, we avoid raising our prices higher and higher more frequently, which is the case at many restaurants around town.
      9- Considering the above list of facts and realities, it is only logical that Maki and most other food and beverage establishments raise their prices between 2002 and 2011!
      10- As for the bar-code on the back of our business cards, it does not incur any extra cost. We already paid for ink-on-card-stock anyway!

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