During Ramadan @PinkCoffeeCo sent out an interesting invitation to attend a media event set for Escapade – Backpacking Europe Edition! It will be their third organized trip on a public scale (they have arranged for private escapades too)
The invitation came in with a brick! Yes! You read that one right… why? Well, Europe is known for their brick roads right? Plus… its a backpacking trip! Which means you will carry your “heavy” load on your back – unless you travel light and smart – right? Nice way to market it <3
Anyways…. You can join the fun and Backpack Europe with Escapade and have the adventure of your life time! A backpacking trip from Barcelona in Spain to St.Petersburg in Russia – featuring Core-Fitness for an extra healthy approach
To add to the creativity in their marketing… the giveaway was just so fitting! A small backpack to give you JUST a taste/hint of the experience with lots of goodies from Zain, which I saw as “Stay Connected” – a cup, a tea, playing cards record, mousepad, pen… its all related when you think of it – right? A discount voucher from the Baking Tray – and how is that related again? Healthy food 😉 And a note telling you not to be fooled by this tiny bag light weight! Cool!